Local SEO Wiki Entry

Google Business Profile

Google's free local listing platform, formerly known as Google My Business.

Google Business Profile (GBP) is the foundation of local SEO. A complete profile includes verified address, accurate hours, business categories, services, photos, products, posts, Q&A and a steady review flow. GBP listings appear in local pack results, Google Maps and the right-hand knowledge panel. Wix offers a direct GBP integration for syncing core information.

Related Entries

Local SEO

The practice of optimising a business for searches with local intent.

Local Pack

The block of three local business listings that appear at the top of local searches.

Wix x Google Business

Wix's native integration with Google Business Profile for local SEO.

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