Topic Cluster Map
See how every page on this site connects through topic clusters. Each cluster groups related content around a central hub page, with spoke pages linking back to reinforce topical authority. This is the same internal linking architecture recommended in the Complete Wix SEO Course.
What Are Topic Clusters?
A topic cluster is a group of interlinked pages covering one subject in depth. A hub page introduces the topic broadly, and spoke pages target specific long-tail queries within that topic. Internal links between hub and spokes tell search engines that your site is an authority on the subject. Google uses these link relationships to understand which pages are most important on a topic and how deeply a site covers it.
How This Map Works
Each card below represents a topic cluster. Click into any cluster to see its hub page and all connected spoke pages. The visualisation shows how content is organised to maximise topical authority and internal link equity across the site. Clusters are grouped by category so you can quickly find content related to technical SEO, local SEO, content strategy, eCommerce, and more.
Why Topic Clusters Matter for Wix SEO
Wix websites benefit enormously from topic cluster architecture because Wix sites typically compete against WordPress and Shopify sites with larger content libraries. By organising content into tight, interlinked clusters rather than publishing isolated pages, a Wix site can build genuine topical authority in specific niches. This approach is more effective than publishing hundreds of loosely connected pages, and it makes your internal linking structure logical and maintainable as your site grows.
Building Your Own Topic Clusters
Start by identifying the core topics your business needs to rank for. Each topic becomes a cluster with one hub page and five to fifteen spoke pages. The hub targets the broad keyword, while spokes target long-tail variations and related questions. Every spoke links back to the hub, and the hub links out to all its spokes. The Complete Wix SEO Course covers this strategy in depth across several modules, with templates and worked examples for different industries.
By Michael Andrews - UK's #1 Wix SEO Expert | Get a Free SEO Audit