Keyword Research ServicesStrategic Targeting That Works
Your competitors are ranking for keywords you don't even know exist. I find them. I prioritise them. I help you own them. Strategic keyword research that actually drives revenue.

Keyword Research for Wix Websites: A Specialist Approach
Keyword research for Wix websites requires a different lens than generic SEO keyword tools provide. As a Wix SEO expert and keyword research specialist, Michael Andrews approaches Wix keyword strategy by first understanding the platform's unique indexing behaviour, then matching keyword opportunities to the specific page types Wix allows — service pages, blog posts, portfolio items, product pages, and location pages.
One of the most overlooked aspects of Wix keyword research is Wix's URL structure and how it affects keyword targeting. Wix generates URLs from page names, which means keyword selection must happen at the architecture stage. Getting this right from the start — choosing URLs that contain primary target keywords while remaining readable and logical — is a significant ranking advantage that many Wix website owners miss entirely. A Wix SEO consultant who understands the platform will build keyword-rich URL structures into the sitemap before a single word of content is written.
Wix keyword research also differs when it comes to local SEO keywords. For service-based businesses using Wix, the highest-value keywords are almost always location-specific: "Wix SEO expert London," "plumber in Manchester," "accountant Bristol." These geo-modified keywords have strong commercial intent and lower competition than broad national terms. Identifying the right balance between high-volume national keywords and high-converting local keywords is central to the keyword strategy delivered for every Wix SEO client.
Using professional Wix keyword research tools — including Semrush, Ahrefs, Google Keyword Planner, and Google Search Console — alongside manual competitor analysis, Michael identifies 20 to 100+ keyword opportunities per Wix website. These are then mapped to existing pages or used to recommend new pages, ensuring every URL on the Wix site has a clear, non-cannibalising keyword target. The result is a comprehensive Wix keyword strategy document that forms the foundation of all on-page optimisation, content creation, and internal linking work.
For businesses in competitive sectors, keyword gap analysis is particularly valuable. This involves comparing the keywords your Wix website currently ranks for against those your competitors rank for, then prioritising the gaps with the highest search volume and most achievable difficulty scores. This data-driven approach to Wix SEO keyword research ensures every optimisation decision is grounded in real search demand rather than guesswork.
Common Keyword Mistakes
- Guessing keywords instead of researching them
- Targeting impossible keywords you'll never rank for
- Missing low-competition opportunities right under your nose
- Using free tools that show you half the picture
My Keyword Research
- 100+ researched keywords with intent classification
- 20-30 quick win opportunities you can rank for NOW
- Every competitor's keyword strategy reverse-engineered
- Professional enterprise tools worth thousands monthly
What I Actually Deliver
Professional keyword intelligence your competitors don't have
Competitor Keyword Analysis
I reverse-engineer your competitors' rankings. Every keyword they rank for, I find. Then I identify the gaps they've missed - your biggest opportunities.
Search Intent Decoded
Not all keywords are equal. I classify every term by intent—informational, commercial, transactional. Right keywords, right pages, right conversions.
Quick Win Mining
High-value keywords your competitors haven't noticed. Low competition, high search volume, massive opportunity. These are your fast rankings.
Long-Tail Goldmine
Generic keywords are fiercely competitive. Long-tail keywords are untapped opportunities with buyers ready to convert. I find hundreds you never knew existed.
Everything You Get
Comprehensive keyword intelligence package
Real Results From Real Research
What happens when you stop guessing and start targeting
Average organic traffic growth from strategic keyword targeting that actually converts.
Low-competition opportunities identified per project. Fast rankings, immediate results.
Comprehensive keyword universe mapped. Every opportunity found, prioritised, actionable.
How I Find Your Keywords
Six steps from keyword guesswork to keyword confidence
Your Goals Decoded
What do you actually want? More sales? More leads? Brand awareness? I reverse-engineer the keywords that deliver YOUR specific business goals. Not vanity metrics.
Competitor Landscape
I map your competitors' keyword strategies. What they rank for, what they're missing, where the openings are. Their gaps become your opportunities.
Professional Tool Suite
Enterprise-level keyword tools worth thousands monthly. Search volume, competition scores, ranking difficulty, SERP features - insights most agencies never see.
Intent Classification
Informational, commercial, transactional - every keyword tagged by intent. Right keywords matched to right pages matched to right buyer stages.
Priority Roadmap
Quick wins you can rank for NOW. Foundation keywords for long-term growth. Dream keywords for the future. All prioritised, all actionable.
Continuous Evolution
Keywords change. Competition shifts. New opportunities emerge. Monthly monitoring catches everything. Your strategy stays sharp, stays winning.
Questions You're Asking
Straight talk about keyword research
You can, but it's easy to get it wrong. What you think people search for and what they actually search for are usually completely different. I use data - real search volumes, real competition levels, real ranking opportunities. No guessing, just facts that give you clarity.
Sure, if you want incomplete data designed for paid ads, not SEO. Google hides the good stuff. Professional tools show ranking difficulty, SERP features, competitor keywords, question queries - insights worth thousands that free tools never reveal.
The sweet spot: enough search volume to matter + low enough competition you can actually rank + matches what you sell + matches search intent. Most keywords fail at least one of these. I find the ones that pass all four.
Long-tail = specific phrases. 'Wix SEO expert Bedfordshire' vs 'SEO'. Lower search volume, WAY less competition, MUCH higher conversion rates. You'll never rank for 'SEO'. You CAN rank for long-tail variations. That's where the money is.
100+ researched keywords. But quality beats quantity. I prioritise 10-20 primary targets to focus on first. Each page targets 1-3 related keywords MAX. Trying to rank for everything means ranking for nothing.
Both. Initial research sets the foundation. Monthly monitoring catches new opportunities, tracks competitor moves, identifies seasonal trends. Keywords aren't static - neither is winning strategy.
Stop Guessing Which
Keywords to Target
Get your free keyword analysis. I'll show you EXACTLY which keywords your competitors rank for that you don't. No fluff, just the opportunities you're missing.
Your Learning Path
Keyword research powers your content strategy. See how it fits into the complete Growth Playbook framework.
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The Ultimate Wix SEO Course
Everything you need to rank your Wix site — from keyword research and structured data to rich snippets, breadcrumbs, local SEO and link building. Lifetime access for £99.