Technical SEO Wiki Entry

AMP (Accelerated Mobile Pages)

A deprecated HTML framework for ultra-fast mobile pages.

AMP was developed by Google to deliver near-instant mobile loads via a constrained subset of HTML and Google's caching CDN. Google removed AMP requirements for Top Stories in 2021, replacing them with Core Web Vitals. AMP adoption has declined sharply as modern web techniques achieve comparable speeds without the format constraints.

Related Entries

Core Web Vitals

Google's page experience metrics measuring loading, interactivity and stability.

Mobile-First Indexing

Google's use of the mobile version of a site as the primary basis for indexing.

Site Speed

How quickly pages load and become interactive for users.

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