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On-Page SEO Wiki Entry

H1 Tag

The primary heading on a webpage, signalling its main topic to search engines.

Each page should contain exactly one H1 tag that clearly conveys the page's primary subject and ideally includes the target keyword. The H1 is often the visible page headline and works alongside the title tag to reinforce topical relevance. In Wix, the H1 is set by selecting any text element and applying the H1 style; the SEO score audit flags pages missing H1s or with multiple H1s.

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