Technical SEO Wiki Entry

Compression (Gzip / Brotli)

Server-side text compression that reduces bandwidth and accelerates loading.

Brotli compression typically delivers 15-25% smaller files than Gzip and is widely supported by modern browsers. Server configuration controls compression for HTML, CSS, JavaScript, JSON and SVG. Wix's CDN applies Brotli or Gzip based on browser support, automatically optimising delivery without site owner configuration.

Related Entries

Minification

Removing unnecessary characters from code to reduce file size.

Site Speed

How quickly pages load and become interactive for users.

CDN (Content Delivery Network)

Distributed servers that cache and deliver content from locations near users.

Want to apply this in practice?

The Complete Wix SEO Course covers this topic and 67 others in step-by-step lessons designed for real Wix sites.

Explore the course