AI & Search Wiki Entry

Voice Search

Search performed via spoken queries through assistants like Siri, Alexa and Google Assistant.

Voice search queries tend to be longer, more conversational and more question-oriented than typed queries. Optimising for voice search involves natural language content, FAQ structure, featured snippet optimisation and local SEO (since many voice queries have local intent). Voice search remains a smaller share of overall search but indicates broader trends in conversational search.

Related Entries

Featured Snippet

A direct answer pulled into the top of search results, also known as Position Zero.

Conversational Search

Search interactions involving natural-language back-and-forth between user and engine.

Long-Tail Keyword

A specific, often longer search query with lower volume but higher intent and conversion.

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