Bing Webmaster Tools: maximising the benefit of IndexNow submissions

Bing Webmaster Tools (BWT) is the equivalent of Google Search Console for Bing. With Wix automatically submitting URLs via IndexNow, BWT becomes your primary monitoring interface for Bing indexing and the best way to see IndexNow in action. Beyond IndexNow monitoring, BWT offers free SEO tools that complement your Google-focused analytics.

Connecting Your Wix Site to Bing Webmaster Tools

Setting up Bing Webmaster Tools for your Wix site

• Go to bingwebmastertools.com and sign in with a Microsoft account
• Add your site using the Add a Site option
• Verify ownership using the XML file method or the meta tag method in Wix page head settings
• Submit your Wix sitemap URL: yoursite.com/sitemap.xml
• Allow 48-72 hours for initial data to populate in your BWT dashboard

The IndexNow Submission Log in BWT

In Bing Webmaster Tools, navigate to Configure My Site and then URL Submission to find the IndexNow activity log. This shows every URL that Wix has submitted via IndexNow, the submission timestamp, and whether Bing accepted or rejected the submission. Review this log after publishing new content to confirm submissions are occurring correctly.

Bing SEO Tools Available Inside BWT

• Site Scan: crawls your site and identifies technical SEO issues from a Bing perspective
• SEO Analyser: page-level SEO audit similar to a basic on-page analysis
• Keyword Research: Bing keyword data that differs meaningfully from Google in some queries
• Backlink data: shows which external sites link to your Wix site as seen by Bing
• Page Traffic: keyword performance data similar to Google Search Console Performance report