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Episode 8 19:4724 March 2026 Content & Strategy

Topic Clusters on Wix Without the Bloat

Topic clusters work, but the templates floating around the SEO space create thin content faster than they create authority. Here's the lean version.

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The topic cluster model is genuinely powerful but most implementations I see produce thin content faster than they produce authority.

Today I'll walk through a leaner approach - one pillar page, eight to twelve cluster pages, all genuinely unique, and ruthless internal linking discipline.

I'll show how to use Wix Blog categories and tags to enforce structure without creating duplicate index pages.

And I'll share the simple Velo snippet I use to auto-link mentioned terms across hundreds of posts without manual work.

topic clusterpillar pageWix Bloginternal linking

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