Episode 2 · Content & Strategy · 21:19 · 10 February 2026

Keyword Research for Wix Service Businesses

Local service businesses on Wix have very specific keyword needs. We cover the location-modifier strategy that consistently outperforms generic templates.

Transcript

Generic keyword research templates don't serve local service businesses well. The volume metrics mislead you and the intent buckets are wrong.

Today's episode walks through the location-modifier strategy I use for plumbers, electricians, accountants and other Wix service-business clients.

We'll cover service+location pairing, the proximity keyword pattern, the question-modifier expansion and how to validate intent with SERP analysis before committing to a content plan.

Topics

keyword research
local SEO
service business
Wix